Wednesday, 21 August 2013

SPINNING THE PUBLIC INTO VOTES

SPINNING THE PUBLIC INTO VOTES





It’s that time again where by it is nearly the end of the year and political parties are starting to prepare to campaign for the 2014 national elections in the country. Different political parties use different methods that work for them to create awareness for their political brand but the main thing these party do is using spin doctor tactics and social media tools to win the elections. These political parties hire spin doctors to advise them on how to use propaganda, persuasion and manipulation so people can vote for them.
 
Social media tools used by Public Relations Practitioners

Politicians use social media like Facebook, twitter, websites and blogs as a perfect platform to interact with the target publics and portray their brand in a positive way. In these accounts they interact with people and comment on posts so that it seems they care about people’s needs so that people can vote for them.
Public Relations Tools
 
They use press releases, organise press conferences and organise rallies  to create a hypodermic needle effect to gain popularity and create awareness for they brand whereby they tell people about how they can change the nation by providing free education, creating jobs and enriching the economy of the country. This politicians gain intrinsic credibility in they speeches because the Public Relations Practitioner that is hired tell them to dress like the people they will be addressing and in the speech talk about how he or she is just an ordinary person just like the people they delivering they speech to and how they can change the country if people vote for they political brand. This basically means the politicians must not contradict his his or her  verbal and nonverbal messages what you say must seem creditable based on your appearance and personality. The media’s role in the elections lays in the agenda setting  as they provide information to us about the different political parties available and it is up to the public to decide which political party they think will change the nation.

12 comments:

  1. social media is the most effective and convenient tool for organisation to interact with their audience to determine the current need in market concrning their product and service.it has made things easier for public relations practitioners

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    1. Well said with out it the is no way an organisation can interact with they publics and find out the feelings of they publics regarding the service and product the organisation offers. Public relations practitoner's find this a helpful tool in making sure the organisation has a good image by finding out on social networks of the organisation what are the consumers not happy about and fix the problem.

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  2. Well said with out it the is no way an organisation can interact with they publics and find out the feelings of they publics regarding the service and product the organisation offers. Public relations practitoner's find this a helpful tool in making sure the organisation has a good image by finding out on social networks of the organisation what are consumer not happy about and fix the problem.

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  3. Social media would help the organisation to get lots of votes because when they use social media they are able to interact with the public.

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    1. Definately social media is any easy tool to use by politicians to convince they supporters to vote for them as it is a new tool to use by politicians to interact with the target stakeholders.

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  4. Definately social media is any easy tool to use by politicians to convince they supporters to vote for them as it is a new tool used by organisations and by politicians to interact with the target stakeholders.

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  5. social media is a good platform for these politicians to use because it makes it easier for them to interact with the public and it is what most people use today.

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    1. Some politicians use it as a platform to manipulate the public into getting votes and it is so far the easiest method to interact with the public.

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  6. Some politicians use it as a platform to maniplate the public into getting votes and it is so far the easiest method to interact with the public.

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  7. I think every political party does use propaganda to persuade their targeted audience, that is how political parties make it through in this industry of politics. am asking myself if ANC will win the next elections.

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    1. Thats trie politicians use propaganda to get votes and it is a strategy that is used by alot of politicians to manipulate people so that they can vote for them.

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  8. Thats true politicians use propaganda to get votes and it is a stategy that is used by alot of politicians to manipulate people so that they can vote for them.

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